Douwe Egberts Invites Coffee Lovers to Buy, Sip, and See

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Stand a chance to win a R20,000 travel voucher.

This spring, Douwe Egberts, one of the world’s most loved coffee brands, invites coffee lovers across South Africa to turn their daily brew into the beginning of an unforgettable adventure. From 1 September to 31 October 2025, five lucky winners will each receive a R20,000 travel voucher to use for any adventure of their choice.

Whether it’s a cosy countryside escape or flights to a bucket-list destination, the journey begins with a simple ritual: buy, dial, sip and see. Participants simply need to purchase any 2 qualifying Douwe Egberts products and follow the prompts via dial, QR code, or WhatsApp for a chance to win. The promotion covers the full Douwe Egberts instant coffee range: Pure Gold, Brazil, Mocha Kenya Style, Ristretto, Espresso Style, and Dark Roast Pure Indulgence, all crafted for rich flavour and convenience.

According to Mbuleo Mashilo, Brand Manager at Douwe Egberts South Africa, “Douwe Egberts loves seeing how coffee seamlessly becomes a part of people’s daily lives – adding warmth, connection, and a touch of indulgence. 

Whether a seasoned coffee connoisseur or someone looking to press pause and savour the moment, Douwe Egberts delivers café-quality coffee at home, making each sip the perfect start to any adventure.

Hayley Van Niekerk, Marketing Manager at Douwe Egberts SA, adds: “Every cup of Douwe Egberts invites people to slow down and embrace the experience – whether that’s a quiet moment at home or the start of a new journey. Coffee can truly spark adventures in the simplest ways.”

From morning rituals to evening wind-downs, Douwe Egberts is the go-to for rich flavour and effortless indulgence, a companion for every coffee moment and the adventures it inspires. Full T’s & C’s are available here.

ABOUT DOUWE EGBERTS

In 1919, Douwe Egberts opened the DE headquarters, as well as the very first distillery on Catharijnekade in the city of Utrecht, Netherlands. Raw coffee bags were carried to the distillery using a horse and carriage. Douwe Egberts was then launched into the South African market around 2001, bringing with it not only the heritage but also the exceptional quality coffee many South Africans have come to know and love. The brand is committed to making the coffee market more sustainable across the world. 

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